​​​​​​​•   Visual identity
   Digital design 
   Social media
   Direct mail
Pollen is an invite-only platform that enables members to enjoy unique event experiences they can share with their friends. Within 6 months of launching, Pollen had expanded its presence globally, acquiring several other travel and events companies in the US and Europe.   

I led a team of designers, developers in creating a strategically-led brand from scratch. This included a dynamic and flexible visual identity system, which was rolled out across a new website, social media, company app, videos, print assets and promotional collateral, including limited edition welcome packs for exclusive Gold and Black Tier memberships. 
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