Pollen
• Visual identity
• Digital design
• Social media
• Direct mail
Pollen is an invite-only platform that enables members to enjoy unique event experiences they can share with their friends. Within 6 months of launching, Pollen had expanded its presence globally, acquiring several other travel and events companies in the US and Europe.
I led a team of designers, developers in creating a strategically-led brand from scratch. This included a dynamic and flexible visual identity system, which was rolled out across a new website, social media, company app, videos, print assets and promotional collateral, including limited edition welcome packs for exclusive Gold and Black Tier memberships.
I led a team of designers, developers in creating a strategically-led brand from scratch. This included a dynamic and flexible visual identity system, which was rolled out across a new website, social media, company app, videos, print assets and promotional collateral, including limited edition welcome packs for exclusive Gold and Black Tier memberships.
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/2903791f-bf72-46f5-b715-575ddfad08bb_rw_3840.jpg?h=629c9b8e6b9ead438a5bf9cccc044b9e)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/16b7239f-e696-4d7a-b1de-64128784d399_rw_3840.jpg?h=727dde4105b9c34cf6ecf7330608adbf)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/9fd46515-38f4-48b1-99c0-5640404a0b08_rw_3840.jpg?h=683884202b38507b100344dc6cd0d25d)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/1bd06a25-fa64-4f80-b5f9-4c38380a3166_rw_3840.jpg?h=473bf6b6d9f2d3f642fbbfd2fbc336a7)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/1bb86066-78b3-4aeb-b8e9-dd3a34ec0d01_rw_3840.jpg?h=8095ef6a00bc4b69f51c649bba546d16)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/0f890ca6-3205-4c51-8b34-11971e216e2e_rw_3840.jpg?h=7dcfe90e6537bf776904cfe49835d61f)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/6e52aea1-c15f-47a9-a493-05d4ec6312fc_rw_3840.jpg?h=40b555b600bc0d2fc496c4ab547907df)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/b3aeb646-262b-4fc6-bc53-9382f132576b_rw_3840.jpg?h=582c030aea8272a0242055fb0b37d6fb)
![](https://cdn.myportfolio.com/d2f03407-5dee-444e-83f5-70ac3895bfe0/a0cbe3d4-2d64-4d68-8ef2-fc1973576868_rw_3840.jpg?h=96b1cd1e8adb0d30c9db65fa4a12bdac)